Privacy Policy
Effective Date: January 2026
Merchants of Port ("we," "us," "our," or "Company") operates the website merchantsofport.com. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, including all associated services and affiliate promotions related to Royal Ace Casino and other gambling services.
Information We Collect
We may collect information about you in a variety of ways. The information we may collect on the Site includes:
- Personal Data: Name, email address, phone number, and other contact details you voluntarily provide through forms or inquiries
- Technical Data: IP address, browser type, operating system, device information, and pages visited
- Cookie Data: Information stored through cookies and similar tracking technologies
- Usage Data: Clickstream data, referral sources, time spent on pages, and interaction patterns
- Affiliate Tracking Data: Information collected to track affiliate commissions and referrals to partner casinos
How We Use Information
We use the information we collect for the following purposes:
- Analytics and performance monitoring to understand how visitors use our website
- Affiliate tracking and commission attribution for casino referrals and promotions
- Site improvement and optimization of user experience
- Responding to inquiries and customer support requests
- Compliance with legal obligations and fraud prevention
- Marketing and promotional communications (with your consent)
Cookie Policy
We use cookies and similar tracking technologies to enhance your browsing experience. Our cookies include:
- Essential Cookies: Required for site functionality and security
- Analytics Cookies: Help us understand user behavior and site performance
- Affiliate Tracking Cookies: Monitor referrals and commissions for casino partners
- Marketing Cookies: Used for targeted advertising and promotional purposes
You can opt-out of non-essential cookies by adjusting your browser settings or by declining cookie consent when prompted. Please note that disabling certain cookies may impact site functionality.
Third-Party Links
Our website contains links to third-party websites, including Royal Ace Casino and other affiliate casino operators. We are not responsible for the privacy practices, content, or policies of these external sites. We strongly encourage you to review the privacy policies of any third-party websites before providing personal information or engaging in transactions. Your use of third-party sites is at your own risk and subject to their terms and conditions.
Your Rights
Under Australian Privacy Principles (APP) and applicable data protection laws, you have the following rights:
- Right to access personal information we hold about you
- Right to request correction of inaccurate or incomplete data
- Right to opt-out of marketing communications
- Right to lodge a complaint with the Office of the Australian Information Commissioner (OAIC)
- Right to data portability (where applicable)
If you are located in the EU/UK, you have additional rights under GDPR. If you are in the US, CCPA and state-specific privacy laws may apply.
Data Retention
We retain personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, comply with legal obligations, and resolve disputes. Affiliate tracking data is typically retained for the duration required by affiliate program agreements. You may request deletion of your personal data at any time, subject to legal retention requirements.
Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us at:
Email: privacy@merchantsofport.com
Website: merchantsofport.com
We will respond to your inquiry within 30 days or as required by applicable law.